This is a small exercise for entrepreneurs or budding entrepreneurs to brainstorm new ideas or come up with new ideas.
- Select two random words and form a company name
Mix and match between these words to come up with a brand name
- What does your company do?
A brief about what you do? It Can be a service-based or product-based company.
Problem Statement
- Who are your customers?
Customer demographics like age, gender, and interest.
Customer segmentation
- Who are your competitors
Basic research about the industry and competitors in the industry.
Competitive analysis
- How will you market it to your customer base?
Social media channels, marketing methods to reach customers?
GTM channel strategy
- How will get your 1st 10 customers, 1st 100 customers, 1st 1000 customers?
How will you reach your initial users. Paid ads? Organic strategies?
Scaling up, go to market strategy.
- How are you making money?
Who is going to pay the money?
Business model
- Who do you need to develop your product?
How are you going to achieve this, what do you need to achieve this?
Skillset you need to get the product/ service to the market.
Team building
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